Fire Your Toxic Clients to Increase Revenue

Photo by Michael Competielle

For years I’ve been building my business originally as a freelancer working as a hired gun and gradually moving towards a business owner. Often the lines are blurred on the difference between the two but what I will say is there are distinct differences.

As a freelancer you are always out there making connections to prospective clients, competitively bidding against god knows who and aggressively fighting to win work.

Personal investment in time, equipment, insurance and most of all learning is negotiated against low bidders that often haven’t any actual qualifications most frequently to a hiring agent whose objective is the bottom line.

At the start, I jumped at any opportunity that I could to learn my crafts and most often worked for zero pay. The investment into my future by obtaining real-world experience far exceeded the couple shekels my no budget/ low budget clientele could not afford.

I learned a lot, often the hard way. Not only did I make mistakes I learned how to fix them. Desperately needing to make the best of what equipment and knowledge I had I saw a positive trajectory as the quality of my work product increased.

Countless hours were spent reading forums, blogs, books and articles learning the craft while others were having fun. Early mornings my sleep was disrupted as solutions to problems arrived in my lucid dreams.

Money flew out the door at a rapid rate like the deforestation of the Amazon. An unsustainable business model as I was always chasing the dragon obtaining the best equipment to feel eligible to charge accordingly. To this day I’m writing checks monthly to cover the investment costs of these essential tools.

The phone continues to ring with some of my earlier clients wanting me to jump onto their next project. Most of their projects are still low/ no budget as they have also been following the same shitbag business model.

And then one day I just stopped. I didn’t stop working, I stopped taking shitty projects. I raised my rates to where I felt they needed to be and developed some concrete rules.

My first epiphany came during some research on passive income streams. My business was based solely on freelance work that came and went like a Hurricane. Calming before the storm as all was quiet and then the shit would hit the fan. Low budgets, timing constraints, submission deadlines. What the fuck? Didn’t anyone have a freaking plan? Yes, they had a plan however most often it was their plan, their project and their product. And where did that leave me?

Anxious and stressed solving other people’s problems for low money.

So what did I do?

Photo by Michael Competielle

A complete restructuring. It began by breaking down my passions and qualifications. An assessment of which of those areas could yield the most traction for my business model. I began to evaluate my client’s businesses that seemed to continuously be also working for low to no money and I began to see the pattern.

Clients that were working in markets that didn’t have a consumer value ultimately were taking on projects of negative equity. As we would develop marketing material and products without an actual return on the clients or even my client’s client Investment, the adage “you can’t get blood from a stone” reared its ugly head.

As I surveyed the playing field I began to see the gap. An area in my market that had a void I was certain I could fill. Immediately I revised my rate card and mentally fired my underperforming clients as I’d finish their projects as expeditiously as possible fully knowing it was the last time I’d work for them. I needed to stop the bleeding quickly as I felt by continuing down my current path I would reach the bottom.
Instead of working on low and no money projects to obtain more experience and exposure I again decided to reinvest into my best investment…. Me.

Redefining my core business model was simpler than you would think. Fire shitty underperforming clients frees you of stress and anxiety. Your mind can suddenly function clearly as you refine your model. First and foremost what did I feel I needed. Honestly, it wasn’t more money it was a desire to obtain a feeling of accomplishment.

My restructuring has product prototypes sitting on my desk awaiting product launch. I’ve spent my time not working for shitty clients but writing my first book soon to be printed, becoming a writer on Medium, expanding my artworks and planning for some exhibitions in the coming months. I’m in preproduction for a feature-length documentary and developing content for a startup company.

My equipment is all still in use almost daily however I’ve repurposed the business model into profitable markets that I’m passionate about. I’m not spending any more time or effort working to get ahead, I just dumped my bad investments.

Photo by Michael Competielle

As I’ve weeded out the deadwood, my focus is clearer than ever and my path is clear. New opportunities arrive daily with limited efforts as I’m no longer burdened by the stress and anxiety of crappy freelance gigs. 
My profit margins have increased and my stress is none existent. Any expenses going out the door are for me. My products, my projects, and my personal development.

I don’t want you to think this is a get rich scheme nor a crappy fad diet. I firmly don’t believe in either.

This is a perfect way to find your lane and pick up some speed. Will I succeed? Absofuckinglutely… I already have. And what’s on the horizon? More positive upward growth. What I can tell you is as I’ve distanced myself from the underachievers I’ve grown exponentially.

https://medium.com/@mcompetielle/fire-your-toxic-clients-to-increase-revenue-6fdc1b6e692a?source=friends_link&sk=00341abe24fcba97464c44cd512c77ac

Writing Your Memoirs and Documenting Your Past

Reading someone’s memoirs changes your perspective of the writer and inspiration for the reader.

Photo by Michael Competielle

A few years ago I received an email for one of my best friends and mentor. Written in the body of the text was an explanation of how my friend 33 years my senior was entrusting me with his memoirs or at least the start of them.

Living an exciting life that he had created, my friend is quite the renaissance man. From a War Veteran to a banker, entrepreneur, Potter, filmmaker, botanist he is what we would call eccentric. With a remarkable passion to experience and explore, he dives headfirst into the turbulent waters of challenge. Armed with little more than an open curious mind and the tenacity to embrace the unknown.

As I began to read the letters of my friend whom I’ve spoken to almost daily for 10 years, I found a different person than I felt I had known. The same person but a different version of who he portrayed daily.

Armed with little more than a computer, Stephen King’s On Writing: A Memoir of the Craft and a vibrant life of experiences my friend began to write. His style is not dissimilar to his storytelling with incredible detail and topics you’d often struggle to believe. Not because he stretches the truth but because he’s an opportunist that always finds himself in amazing situations.

However, some of what I found out was about a dark side. Not that he is evil or misguided. Actually how he came from a difficult beginning. With parents that struggled to parent, he and his brother and sister found themselves bounced around amongst relatives that opened their doors to help raise the family.

Money was tight making a normal childhood in a traditional household tough, combined with bad parenting.

The stories of his summers with Grandparents in the Poconos or hanging out at Monmouth beach are vibrant and entertaining. Always making new friends and often doing without things other kids had, his amazing character placed him into situations where people would show their love for him.

Christmas around his house was rough with little work his odd job lawn mowing father could round up to make Christmas magical as other kids enjoy. But my friend had generous and kind friends that invited him to their home to open their presents with them and play with everything they received. And always under the tree would be one present, the most special one of them all. The gift they had all chosen for my friend. He never felt more love and a sense of belonging than one those Christmas Days where he was accepted as one of the family.

Always struggling to fit in he played basketful for the High School team. Making what he believes a horrible game losing error, he rode home on the school bus mortified. The next day he dropped out of school and signed up for the Army.

After basic training and struggling to find an identity, he was pleased to be stationed in Alaska, which at the time wasn’t even a State.

With little more than some Superior Officers who liked my friend, he embraced his surroundings and was finding himself.

Upon returning to New York after his Army career, he applied for a job at Citibank. Dressed sharply as a soldier would, he walked into the employment office with his resume. The employment officer recognized that my friend not only didn’t have a college degree but he also hadn’t finished high school.

Photo by Michael Competielle

He was sent around the block to the employment office for tellers. The room was filled with a lot of sloppily dressed people hardly interested in obtaining employment. A hiring agent walked into the room and scanned the room and noticed my friend, well-groomed and professional looking. He was hired on the spot because he looked like he wanted to be there.

That evening he headed home on the train and cried, saddened by again his rejection and knowing he needed more from his life. He got off the train and headed to the Community College and enrolled.

Working full time, raising a family while going to school, my friend pushed himself to succeed. Immersed fully into every course and absorbing knowledge like a sponge. He was single handily reversing his course.

Then the oldest son became sickly. Life became more challenging and difficult than ever before. Working full time, college in the evenings full time and nights studying by his son’s hospital bed my friend saw no other choice but to continue.


Telling the stories and understanding the man his internal narration of his life helps to understand him and appreciate our relationship. He’s honest and forthcoming and I’ll go to him for advice and mentoring often. Armed with his worldly knowledge and experiences and a passion to help others succeed he will tell me if I’ve gone astray.
We’ve visited his boyhood Hoboken home, and shot films in his childhood playground of Washington Square Park. 
He is certainly the single most person that impresses me as much as I impress him. Daily we challenge each other to take steps outside of our comfort zone and embrace the unknown. His mind is still sharp as he tells his stories and experiences.
This weekend he and his sons are heading into New York and have a boys weekend. He plans to show them some apartments he lived in New York so they have the perspective. 
In the coming weeks, he begins his video memoirs where he plans to sit and record his life experiences. As he struggles to write what he thinks he’s using the technology of a voice recorder that he will dictate into and software that will convert those recordings into written text. The challenges of life hardly challenge if you find a way to circumvent them.

https://medium.com/@mcompetielle/writing-your-memoirs-and-documenting-your-past-d34be8e29327?source=friends_link&sk=9e8752f67c0b56edfe7757d4dafdfa82

Inventing New Ways to Gain Results

Photo by Michael Competielle

Recently I was asked how I had the ability and willpower to turn down some birthday cake. Being a vegan for over one year now most of the ingredients in the birthday cake I don’t eat. Eggs, milk, processed sugar, butter and who knows what else. As I listened back to the question in my mind of what I had just heard I believe they were saying “I don’t have to willpower to say no to cake”.

Certainly this is a person that lacks in self control and discipline.

Daily I’ll turn down food options that I’ve previously eaten and even enjoyed in my quest to maintain my new lifestyle. Is this the correct option for me? That’s a question I can not answer however it currently is working.

Am I on a diet? Not exactly. I’ve decided to make a large change in my philosophy that drives my life decisions. Empathy towards animals, environmental issues of factory farming and lastly my personal health. Is anyone one reason more pertinent than the other? Not really.

Is it a fad diet? Good god no. I feel sorry for the fad diet types, convincing themselves this is the best thing since sliced bread, only to dropout days or weeks later citing a list of reasons why they could hack it. Why not? Because they probably didn’t make the diet a lifestyle change, and the reasoning behind the diet was probably superfluous and selfish.

Is there a magic bullet that will change your life and make it perfect? Nope. Is my life perfect? Nope. Do I want it to be? Not really?

With environmental issues, sustainability problems and corporate greed, we’ve gotten ourselves into quite a mess. The environmental impact of over populating the planet, over using the natural resources and not really caring have us in a downward spiral as we race to the bottom.

Do I have the answers? Nope and you shouldn’t listen to me anyway. What you should do is look in the mirror and take an honest assessment of yourself. Is there anything you can change? Is there any way you can make a minor adjustment that can incrementally have a large impact?

Are you in control of yourself? If your lacking willpower to not eat cake what exactly can you be in charge of? Are you faking your way thru life cheating and lying to yourself. I’ll guess the answer is yes.

Am I perfect? Fuck no far from it. Do I daily try to address my issues and make modifications. Absofuckinglutely. Will I be someone different tommorrow or next week? Gosh I hope so.

Currently I’m questioning my daily diet and the impact of my bananas and avocados. Are they sustainable and what impact are these foods having on the environment? Probably not a great one however I can tell you I don’t buy a lot of imported single use plastic crap.

I used to take mass transporation to work and for the last eight years I work 5 miles from home. Do I walk or bike to work? Nope as a car is a requirement for my job however would I? You bet your ass.

I’m of the BIFL movement. Buy It For Life. These products include:

Vitamix, Magimix, Jeep Wrangler, Mazzer, Sennheiser

I could go on for quite some time however I’m assured if you’ve bought any of the products on my list…. you already know.

Am I functioning in an environmentally friendly way. I certainly make a concentrated effort to.

“Five percent of the people think; 
ten percent of the people think they think; 
and the other eighty-five percent would rather die than think.” 
― Thomas A. Edison

So how exactly do I invent things to get ahead? Think Thomas Edison…

Photos by Michael Competielle

“I have not failed. I’ve just found 10,000 ways that won’t work.” 
― Thomas A. Edison

Thinking like Edison and having the courage and willpower to try something. See if it works, if it does hooray for you, move on. And if it doesn’t work, don’t give up try something else. It’s only after you’ve exhausted every option can you finally saw there isn’t a solution.

Image if Thomas Edison gave up after his first failure. Would we have the incandescent light? The Phonograph? The Movie Camera? And the list goes on.

What does it take to invent something? Tenacity.

Every day I try something new. I’ll expand myself by taking on new challenges and stepping outside of my comfort zone. I’ve reinvented myself many times over. Have a failed? The real question is have I ever succeeded? For the most part the answer is no. I’ve gotten things done, received a few accolades but am I complete or complacent? Nope. Not by a long shot.

What is my legacy? I’m building it daily, constantly expanding my network of life’s works. Does anyone really care? Not really, or at least not presently. Will they? Probably when I’m long gone. Does that depress me? Nope it makes me push my self harder and farther.

Looking back at my achievements there a lot of small cumlative efforts that combined equal something. Am I successful? You bet your ass. Do you know why? Because nobody has to push or drive me to take risks and succeed. My inner inventive voice does that for me.

https://medium.com/@mcompetielle/inventing-new-ways-to-gain-results-a6128c32886?source=friends_link&sk=1a440c7f23d7b6beb2142bf2bb0bc36c

The Freedom of Creating and Putting Yourself Out There

Photo by Michael Competielle

“Fear is only as deep as the mind allows.”

— Japanese Proverb

There is nothing that I fear. Not judgement, failure or vulnerability. Everyday I’ll rise to the occasion to take charge of my life and take risks. I’m a decision maker in which 95% of my decisions are good and 5% are brutally horrendous however I stand behind every decision 100% always.

Years of experience doing things wrong, failing and being judged has toughened my skin to create a resilience to critique. My inner self questions my thoughts and path as my gut tells me “just do it”.

Recently I was mentoring a colleague where a work situation went wrong, I let the problem fester a bit and when the moment was right I corrected the situation. My colleague was perturbed at how I’d left them vulnerable in this scenario and my reaction was “ remember how you felt in that moment. Your heart racing and chest sunken. When you feel that way again you now know how to react and direct yourself out of this situation”.

“If you give a man a fish, he will be hungry tomorrow. If you teach a man to fish, he will be richer forever.” Indian Proverb

It works, when I get that gut feeling or emotional moment I recognize I’ve been there before, make a fine adjustment to counteract the situation and move on.

When I was a kid my uncle and father taught me to play pool. I didn’t have great strength nor dexterity to effectively break the tightly racked balls. When it was my turn to shoot, I’d miss three or four times until I’d realize I was about to lose. I’d focus on what I was doing and patiently plan my next shot. Knowing I was about to be beaten I’d concentrate on the speed, angle and trajectory of the shot while planning the next.

With a firm crack I’d hit in one ball after another in a 2–3 ball run and usually catch up. I wouldn’t always win but my abilities and confidence increased with the pressures of possibly loosing.

With focus and determination I’d put my mind into a state of flow.

Throughout my life when I find myself in a creative state and need to push thru and finish, I’ll focus on my vision of the completed project and get there. Hitting the send button at the completion of any project once I feel I’m complete I do so with the confidence I’m at my best.

I’m never questioning if I’ve done wrong or missed the point, I’ll hit send based on my ability to take risks and ward off criticism. My objective is to keep creating more and more content. Occasionally I’ll miss the mark however my next attempt will be better than every and an improvement on the previous iteration.

https://medium.com/@mcompetielle/the-freedom-of-creating-and-putting-yourself-out-there-9294e8e04e3d?source=friends_link&sk=b3997b08c4bfc8b2f6f6b7b029e9633e

Zen and the Art of Lasts

Appreciate life experiences as if it’s your last

Photo by Michael Competielle

Sitting helplessly in a electric chair I watched my fathers motor skills diminish rapidly. A former draftsman, artist and entrepreneur with perfect penmanship, he struggled to hold a pen to write the word hello.

His Multiple System Atrophy was affecting what little was left of his physical being. Trapped inside his sunken body was his mind, still detailed and sharp like a tack.

Months earlier I questioned him on why he was giving up, not writing his memoirs, explaining his life. He had gotten to a point where he had given up the fight.

We had collectively made decisions as a family on his future care and how he wanted to live out what weeks or days he had left. Forced to eating through a feeding tube, stuck in an electric chair, cherrypicked into his bed he refused to live out his days in a hospital. He wanted to stay home surrounded by his belonging.

An avid book reader, he had a massive library of leather bound literature, fine furnishings and artwork, all material possessions he believed completed him. I made my most noble attempt to teach him mindfulness and practice however he only saw the pain of his decline and his last few years he missed the moments.

Recently I was talking to a best friend of mine about the situation. He’s currently going through a similar scenario with his beloved sister. My only advice is to live in the moment and treat every experience as if it were your last.

Stepping out of the plane in a foreign place, embrace the experience. What does the air smell like, Listen to the sounds. Walking along city streets recognize the people, their expressions, the vibe.

Stepping out onto that amazing beach, listen to the surf, smell the salty air and watch that stunning sunset as if you’ll never see another again.

Photo by Michael Competielle

Always one to be in a rush my mother and my wife would yell at me to chew my food, taste it and enjoy it. They are correct, one day you won’t be able to chew or eat certain foods, and you’ll wish that you could eat a steak just one last time. But what if this next time your eating that steak you take your time? You slowly chew and taste the flavors, the texture and add that experience to your memory banks. When you next are asked about your favorite meal, you’ll remember it in vibrant detail which you could describe.

When I travel now I no longer plan specific details, just going with the flow of the journey. Weather doesn’t change my plans as rain, wind or even hurricanes can be a once in a lifetime experience. Instead I embrace the uniqueness of the scenario and program each detail into my memory banks. I’ll use most or all of my senses to log the event.

The last day I saw my father alive, we both knew it. We often struggled in our relationship to express to each other how we felt, however I saw it in his eyes. As I left and headed to the airport I told my wife with absolute certainty that was the last time we would see him alive. Unfortunately I was right.

The irony of this is I’m complacent with how it ended. We were in our own terms, and shared our last moment. Not a day goes by I don’t think of my father, often not in the best regards and often with bitterness.

What if he had listened to me by embracing those last years of his life present and in the moment.

All experiences good or bad are experiences. We choose what details and emotion we extract from a given moment. By focusing on the positive details and embracing those who share them with us, your last’s will be your bests.

I’m writing daily to chronicle my thoughts, perspective and interests. Daily I challenge myself to do more than the day before. I’ll someday leave behind a long legacy of myself, uncertain if it’ll matter to anyone besides myself. One day I’ll return to my projects, writings, photos, films and life to recollect myself.

My mind won’t stay sharp forever and so therefore I’ll need to document my last’s as I feel I’ll have many. Daily I look at the details in everything I see and touch and often wonder why I never noticed them before. The life cycle of a flower, the growth of the baby fawn, the sounds of a summer rain.

My quests for quiet places is for self reflection and immersion, determined to not follow in my fathers footsteps missing out on the last years of his life.

I’m present, in the moment and spontaneous. I don’t generally make plans for the future as future is unknown and not predetermined. I’d rather stay right here, in this moment and hope it never ends. Cataloging every detail as if it’s the last.

Michael Competielle

https://medium.com/@mcompetielle/zen-and-the-art-of-lasts-db1c0e15176?source=friends_link&sk=b1c88bad49fd32e69cd6c8957e54e799

The Power of Routine

Photo by Michael Competielle

As almost empty nesters with our son readying himself to go off to college, my wife and I recognized our new life potential. Evenings dining alone, planning trips to travel around the world. We would plan to work double occupations for the next ten years while we enjoyed life yet worked hard so we could put away money.

Our daily routine was relatively simple, I’d make coffee and breakfast, get ready for work and walk our few year old Yorkiepoo Muttley. He is well trained and only required a quick walk down the block and back. He loves to mark his turf so shorter walks are perfect for him.

One morning I came in from walking the dog as my wife asked me “do you think I’m crazy if we adopt another dog?”

My response was a “yes” as I clarified “yes your crazy and certainly if you want to adopt another dog”. Our lives were absolutely perfect so why change things?

Seems a relative had a adorable 9 month old purebred black pug they were struggling to train and care for. I always wanted a pug however already having an adopted dog who had difficulties living in a two dog house, I was leery.

With challenging life situations at the pug puppies home had made it a touchy situation for him. He was never properly potty trained, was often left alone in a cage for long periods of time and was extremely needy of personal attention.

Not wanting the dog to go off to strangers and so he could maintain a relationship with his existing family, we decided to give it a try.

Bringing him home on the two hour trip he cried and chewed on his cage. We brought him into the house and cautiously introduced him to Muttley who was curious yet cautious.

The pug loved the idea of another dog and like a typical puppy ran up to the Yorkiepoo to play and wrestle. Ironically our Yorkiepoo entertained the Pug as they growled and patted at each other.

Our Yorkiepoo, seemed to have about enough and walked away to lie down but the Pug… he wanted to keep playing. Muttley looked at us with a look of “help me” as the Pug ran around in circles swatting at Muttley and then running away.

We decided it was best to keep the little Pug as the boys seems to get along. Hating his existing name and seeing what a spazz he was we renamed him Scrappy.

Pugs are a breed of dog that known to be intelligent yet stubborn. They are set in their ways and best of luck to change them.

Scrappy have no potty training and suffered from anxiety and therefore required a massive amount of time and attention to break him. My normal daily routine was quickly modified as I could not for the life of me get this Pug to go to the potty outside. I’d walk him for over 1/2 hour reciting crazy phrases to encourage him to go outside. Eventually I’d give up, take him inside and he’d go within seconds in the kitchen. I’d take him right back outside as I’d recite “no Scrappy bad.” He’d look at me with a confused yet confident face certain I was the crazy one.

After his morning walk we would finish getting ready for work and then chase Scrappy around the house to get him into his crate. His accommodations are like the Waldorf Astoria with his cozy bed, toys, bones and snacks. We would hear him cry as we left him. He’d cuddle up in a little ball and sadly wait for our return.

Upon his release for his daytime cell, he’d run around in circles forcing us to try to catch him. Once we got him, off for another 30–45 minute walk to relieve himself from being crated all day. Often he would soiled his bedding, as he struggled to be trained. He was stubborn but was willing to try.

My wife and I wouldn’t give up on him. We did long walks, put his soiled pee pads outside to help him get the hint, sing him songs and give him treats when he began to figure it out.

After months and months we finally started to make headway. Every morning, the dogs wait until I return from the kitchen with breakfast. The dogs patiently wait while I shower and dress and once I get my shoes on the boys jump to the floor, head to the bedroom door and await for me to open the door, as they race to the leases.

The morning half hour walk yields 2–3 urinations and maybe a poop. I still need to report his status as it’ll help us determine if we are on schedule or not.

The return from the walk, the dogs run in to check on my wife. Once she’s done getting ready, Scrappy runs to his cage and jumps right in, awaiting his treat.

Once my wife or I return home, Scrappy jumps around in his pen, and once released runs around the house to see who’s home. He gets another 1/2 hour walk before he runs back into the kitchen and plays hockey with his dinner bowl, protesting to be fed. Once he’s eaten and knows we are getting ready to sit down, he has to come snuggle with someone.

Finally he calms done, surrounded by his loved ones and with a full belly. 10–10:30 is Scrappy’s pre-bedtime walk. He will generally only pee and drag you back to the house, as he’s ready for bed.

I’ll unleash him and head into the bedroom, as Scrappy will stand at the end of the hallway. You can’t chase him or call him to bed as he won’t come. Nope not until I lie down, and only then he runs full speed across the house and jumps onto my chest. His face inches from mine he will lick my face, professing his love. I need to open my legs slightly to create a nest for him to snuggle into.

For the first year some nights he’d awaken and want a 2am walk however we have him on a routine now that is hardly necessary anymore.

Every morning the routine starts again and we do our best to keep our little man on his schedule. I use my time walking the boys in a mindful state enjoying our time together. It has taken me months to get there however now the routine is just a part of what we do.

Photo by Michael Competielle

We have never been happier than having our two pups here with us, only issue is when we travel, Scrappy struggles with anxiety and losing his schedule, but give him a few days and he’s right back on track.

https://medium.com/@mcompetielle/the-power-of-routine-d1b6d6e092ab?source=friends_link&sk=595f48e8d401ec61c6f1efd0d35a9f2f

Starting a Startup by Starting….Now

Photo by Michael Competielle

Do not spoil what you have by desiring what you have not; remember that what you now have was once among the things you only hoped for. Epicurus

Last week I wrote an article on my experiences taking the Google designed SIYLI course. Part of the course incorporated a great exercise to start the building your future and developing a plan by Writing and Imaging Your Future.

Try it right now. Write down what you feel is the best possible version of yourself in your future. Maybe it’s becoming a yoga instructor or owning and running a food truck. Your personal future goals start now in the present.

During the course I imaged my future was running a creative design and experiential media business. I pictured a situation where I was in an inspiring office environment surrounded by drawings, sketches and prototypes of projects I was working on.

Since that day when I recognized my future path and focused on the goal, situations have presented themselves daily. I’ve worked on multiple corporate video shoots, two web series, two feature films and two shorts. I’m expanding my sound library, developing my immersive interactive kiosk and visual display prototypes.

I’m creating the brand of a new startup venture, designing interiors of a retail store, conversion of a massive old mill and finishing my first book.

Lately I’m attempting to declutter my life by selling off old things that are no longer inspiring. Since recognizing my future my mind is constantly focused on structuring my thoughts and situations that expand upon my vision.

If you’ve followed my advice you should be able to look down at your paper and see your future. It’s hopefully there in black and white. Maybe you thought about it before, talked about it with your friends yet nothing materialized. But I’m going to give you the secret to how to start that startup.

Start…..NOW

Photo by Michael Competielle

The Power of Now

There isn’t any better time to do anything than right now. It doesn’t have to be a huge step. Take one small step once a day for a week and see where you are in a week, in a month.

24 days ago I was a reader on Medium. I’d read 4–5 articles a day and think to myself one day I’ll write an article of my own. And then I did. My first article yielded about 35 views on its first day. Not bad for starting at zero. Second article 82 views in one day. Now I’ve got 700 views, I’m a paid writer for The Startup and developing a following. Incremental steps that honestly I never would have taken if I hadn’t decided to just start now.

A good plan violently executed now is better than a perfect plan executed next week. General George Patton

Okay so maybe I’m not the best writer you’ve ever read, however the best thing I ever wrote was the plan for my future.

Lacking in funding, tools, abilities is not an excuse for not starting. It’s the best recipe for success. Money and a room full of equipment won’t build an amazing product. Your ingenuity will.

Write down your top five favorite products and the companies that produce them that you use daily. Here’s mine:

  • iPad, iPhone, MacBook Pro- Apple
  • Oatmilk- Oatly
  • Silencer/ Convertible Pants- Kuhl
  • MOAH 2- Merrell
  • Polo Shirts- Orvis

Now as I analyze my list I can’t help but think of each companies products design, taste and feel.

Apple products have a form and function that I absolutely can’t live without. As tools of my trades I need a product that will just work. My creativity and workflow is rarely hindered by Apple products as they just function well. An important feature modeled into the fabric of the Brand and subsequently the company.

My lattes have never tasted better than after my discovery of Oatly. Reading the product labels I find a company with humor and foresight. With an importance on the ingredients and sourcing I know Oatly is out for both of our best interests.

Staring at a blank piece of paper in which I had written my future vision. And here I am doing it, building my future. Writing my first article it started with one word, then a title, then a sentence, paragraph and then I published it. Was it perfect? Hardly. Did I do it. Absolutely I did. Would I do it again. Yes. Everyday.

Every minute of my day I’m designing. Products, interiors, articles and sounds. I spend zero time dwelling on time I wasted in the past and only what I can do right now to move my business forward. And that’s by just starting something new right now.

Honestly assessing our favorite daily products and brands allows us to analyze why we use them and why we love them. And now the next lesson for today…

Photo By Michael Competielle

The Power of Why

Why do I absolutely love the products I use daily? Some reasons are technical, some reasons are ethical, some reasons are practical however none of them are based on price. I honestly don’t care about price. Now having said that I know what your thinking.

“Paid writer”

Not quite. I’ve evaluated each of the products I know I love and need to be happy. I enjoy the way I feel and function daily while using these products and brands. There is no way I can put a monetary value on my happiness.

So how does this help your startup?

Build the company of which you’d buy the products from. Don’t worry about profit margins, marketing tactics or distribution chains. Worry about building a great Brand. A brand that cares about quality of its ingredients and that the user experience is unforgettable.

As you look back down at your paper that states your Imagined Future, ask yourself WHY?

  • Why am I starting this company
  • Why am I designing this product
  • Why is my service the best
  • Why do customers trust my brand

My favorite things in life don’t cost any money. It’s really clear that the most precious resource we all have is time. Steve Jobs

Answer why, and if you say it’s for money, your probably in it for the wrong reasons. A lot of my services I give away for free. Know why? The return on investment is often huge. More doors open and more opportunities present themselves, and money always comes. But on my terms as I’ve decided to control my future.

Why… for me.

https://medium.com/@mcompetielle/starting-a-startup-by-starting-now-197cf24aea1a?source=friends_link&sk=b532f455ab9071322b0ef2dd08344b13

Creating Your Future With the Power of Connectivity

Photo by Michael Competielle

Our universe is invisibly connected, mapped pathways wired with varying options made by our own interactions in a linear timeline.

Have you ever walked up to a complete stranger in a place of commonality and began a conversation? Uncertain of your similarities besides being in the same place at the same time? Have you had a conversation that exposed your connections, curious why you’d never met or crossed paths before?

Yesterday I was at an outdoor art show in a native farmland landscape. Walking amongst beautiful stone sculptures placed throughout wide open fields and meadows, I walked into a barn and began talking to a sculptor.

Our connection was made almost immediately with common friends and interests. We talked about his amazing work, his mold making and casting process. As we talked he mentioned he had a bell out in a far meadow in which you could ring in the large quiet clearing.

I began to explain to him my interests in bells and plans of traveling the world to record them.

We began to discuss various other artists at the event and how he had visited Japan on various occasions. During one trip he had traveled to Kyoto and visited the Chion-in temple which houses the largest temple bell in Japan. Weighing 74 tons, hanging from a massive wooden structure, the bell is wrung by up to 25 men pulling back a horizontal log suspended from the temples structure.

My new friend told me his Japanese wife helped to interpret a story told by a Monk explaining how Albert Einstein on his only trip to Japan had not only visited but allegedly had climbed up into the bell and had the monks ring the bell. Einstein’s theory was that based on the construction, and physics the bells interior would be void of sound.

My friend was uncertain if Einstein’s theory had been proven and the outcome however the story made another connection in my world. With a strong connection to Princeton University and my introduction to nature field recording, audio ecology and my latest sounds of interest, noise pollution the Einstein connection fuels my narrative.


Walking into most situations and my entire world has become smaller and smaller as my experiences and expressiveness has increased. My travels bring me to places and people that continue to open up my horizon.

The first new vinyl record I ever had was a Star Wars themed compilation which included other space themed songs. My favorite song on the album was Rocket Man and I wanted to go to outer space. My second album I borrowed from my father and never returned… David Bowie’s Space Oddity.

On and off for many years David Bowie would resurface into my life, in his albums, working and touring with my favored Trent Reznor and acting as my beloved favorite inventor Nikola Tesla in The Prestige.

With every Bowie sighting and his explorations, my curiosity and interests have expanded. Stepping away from my comfort zone and finding my inner minds eye, I’ve created more designs, creations and thoughts than ever before.

“I think it’s terribly dangerous for an artist to fulfill other people’s expectations. If you feel safe in the area that you’re working in, you’re not working in the right area. Always go a little further into the water than you feel you’re capable of being in. Go a little bit out of your depth. And when you don’t feel that your feet are quite touching the bottom, you’re just about in the right place to do something exciting” David Bowie

David Bowie
Photo by Michael Competielle

On January 8th 2016 I headed into my favorite record shop in Princeton to pickup a copy of David’s latest album Blackstar. I also purchased a David Bowie magazine highlights interesting aspects of his career.

My wife and I listened to Blackstar and struggled to understand the album. Still immersed in Bowie I pulled out all my Bowie vinyl and we spend the entire weekend listening to nothing but his work. While listening I began to read the new Bowie magazine and that inspired me to reread Bowie: The Man Who Feel to Earth.

I never felt more connected to David than I did that weekend, as I fell asleep reading the novel.

On Monday morning I awoke early and was checking my iPhone as I read to my horror that David had died. I slapped myself lightly in the face to verify I was truly awake and reading the truth.

I began to cry saddened that Earth had lost our Starman. As I revisited Blackstar and rewatched the video the narrative became clear. Bowie was preparing for his death and transcending into another World.


How is all this connected? I’m uncertain however what I can certainly say that when I’m feeling safe, I always step towards discomfort and find my way. It’s clear to me that inspiration came from David and his belief. David’s work with musician Brian Eno on the Berlin Trilogy lead me to study Eno’s style and creation of ambient music.

As I’ve become fearless of creative risk and reaching out into the dark unknown I’ve taken on the challenge of creative writing. Uncertain of my qualifications or abilities, I was reassured today by one of my hero’s, who shared my article on being creative and taking risks.

Photo By Michael Competielle

My World has never been more connected and tomorrow I’ll try to create experimental sound effects with the human voice ala John Cage.

https://medium.com/@mcompetielle/creating-your-future-with-the-power-of-connectivity-dcfc75a42e9d?source=friends_link&sk=30353484687c626b7d4ce15958664468

The Power of No…Setting Your Own Boundaries

Photo by Michael Competielle

One of the first words I learned as a child was the word No. I know my parents and elders felt my use of the word was the last great act of defiance however I was clearly setting my boundaries.

Having a firm understanding of where our boundaries are helps us to set the rules of which we personally live by. Rules are made to be broken and therefore if you have a open mind and are willing to understand other’s perspective you may decide to modify your rules.

I’ve overcome some of my own obstacles I’ve encountered simply by saying “no”.


On two separate occasions I quit smoking cigarettes. The first attempt at quitting I tried the nicotine patch, gum and finally settled on sweets and then salts. I’d devour entire bags of chips, cookies just about anything in an attempt to not smoke. It worked for slightly more than two years and then one stressful afternoon I said “ fuck it give me a cigarette” to my friend Billi and there I was back to smoking two packs a day.

The second time I quit I used a different tactic, I simply said “no”. No I don’t smoke anymore. Going on over ten years now since I last smoked I occasionally still miss it however it’s just something I no longer do, Simply by just saying “No”.


Better than a year ago I decided to become a Vegan. Dividing my reasoning into thirds my decision is one third environmental, one third diet and one third empathy to animals. How did I do it? How did I give up cheese, burgers and bacon.

I said “no”.

Watching documentaries on Netflix I’ve become aware of the environmental impacts of large scale factory farming and the lack of sustainability. These same documentaries showcase the quality of life the animals are accustomed to or in reality horrifying conditions. I’ve learned about the health issues associated with eating an animal based diet and finally decided…. You guessed it. To just say No.


By setting my own boundaries and having a firm understanding of what things I refuse to do, decisions have become simple. No I don’t want a cigarette, no I don’t want to take drugs, no I don’t want a beef burrito. And why? I have boundaries…. Invisible rules that I’ve created and follow.

  • I don’t pour concrete on Mondays
  • I don’t rewire Alarm Systems on Fridays
  • I don’t plan my weekends ahead of time
  • I don’t grocery shop for a week
  • I don’t cheat on my diet because I’m on vacation

The list goes on and on. By clearly setting my own rules by saying no, it’s become easier to do concentrate fully on the situations where I don’t say no. Yes I like to teach people to think, create and find themselves. I like to help people design things, their businesses, spaces, mind and their future.

My abilities to say no is not me being argumentative, I’m being demonstrative as I set my own rules and boundaries.

Tomorrow I make break or modify my own rules based on new understandings or information. I’m always open to re-evaluate and examine life and it’s challenges and attempt to overcome the struggles.

With complete confidence and certainty I’m capable of making large amounts of decisions with a limited amount of thought or contemplating as I’ve already preplanned the basic rules and guidelines of which I follow.

The opposite of “No” is “Yes” and the secret of getting to “yes” is the ability to say no quickly and easily saying no to the things you know will not work.

I can maintain my boundaries in just about any situation simply by saying “no” as I examine my options. My favorite thing to do is say yes. Getting there isn’t always easy however when I do it’s guaranteed to be the right decision and my best decision.

https://medium.com/@mcompetielle/the-power-of-no-setting-your-own-boundaries-551e72c044db?source=friends_link&sk=942c658d62604b6e3048375949dfe67e

The Soul of a Tree is the Secret to Life

Photo by Michael Competielle

A slight breeze blows through the forests upper canopy as the foliage uniformly dances to her breath. The crunch of decaying leaves that have fallen to rejuvenate the earthen soil. The forests ecosystem is home to flora, insects, birds, owls and deer.

Fall is coming and the leaves are changing into vibrant colors like a evening campfire. Birds singing as they fly branch to branch looking for the days meal.

Finding a rock in which I can sit down I quietly reach for the record button as I monitor the forests sounds thru my headphones. Bird song and cool breeze… so peaceful and serene. I begin to slip into a meditative state of Mindfulness as I’m completely immersed in the present moment, the worlds distractions are distant.

Looking at each tree as a unique living being I begin to think about teh miracle of the forests existence. The foliage protecting the habitat below providing a natural cooling effect. Some trees live a beautiful life as they grow in a perfect fertile environment stretching tall to capture the sun rays to synthesize carbon dioxide into oxygen.

I slowly breathe in… hold… and breathe out the rich forest air.

My mind begins to wander as my thoughts focus on our current environmental issues we are creating through deforestation. In the Amazon alone we have lost 17 percent of the forest in the last 50 years. Entire species of animals extinct from the removal of their habitat to make room for developments and farms.

Forest woods are used for furniture, building materials, fuel, paper and packing materials. Trees produce fruits, nuts, rubber and maple syrup that can be extracted without destruction to the tree. Carefully removing a tree from a forest is not an issue as a seedling can be planted in its place and the circle of life continues.

Trees are the ultimate renewable resource while the removal of an entire forest is not.

Simply put, we cannot survive on this planet without forests. In a sense, they breathe for the Earth, absorbing carbon dioxide from the atmosphere, and producing the oxygen we require in return. And by storing that carbon, forests help to regulate the global climate, absorbing nearly 40 percent of the fossil-fuel emissions we humans preoduce. Rainforest Alliance

Photo by Jennifer Competielle

Coming from a family of cabinetmakers for generations, I’ve been around wood and woodworking tools my entire life. Cutting and shaping trees into cabinetry, moldings, structures and trinkets. I savor my scraps reusing them as blocking, shims or dunnage until I’m down to the smallest piece I feel comfortable to discard.

Feeling a tree shouldn’t be killed without responsibly using its resources for making sustainable and renewable products.I’ve always tried to get the most use I could out of the woods.

It wasn’t until I happened to visit the wood shop of Master furniture builder George Nakashima that I began to understand that trees have a soul. A unique life form that needs to be recognized and understood.

As I toured the showroom, wood storage and shop I began to realize the philosophy utilized in the creation of Nakashima’s works. Each piece of wood is carefully chosen to determine how it will be shaped and tooled into a new unique existence.

In the true Japanese tradition of Wabi Sabi, the natural characteristics and flaws are accentuated, often where slpits in the wood are locked from further splited with butterfly joints.

Photo by Michael Competielle

I purchased a copy of George’s manifesto The Soul of a Tree: A Master Woodworkers Reflections which I had George’s daughter Mira, who now runs the business carrying on the Nakashima legacy, sign my book.With a deep philosophical understanding that the respectful use of a trees woods gives the tree renewed life and purpose. I learned to honor the trees soul.

When trees mature, it is fair and moral that they are cut for man’s use, as they would soon decay and return to the earth. Trees have a yearning to live again, perhaps to provide the beauty, strength and utility to serve man, even to become and object of great artistic worth.

George Nakashima

https://medium.com/@mcompetielle/the-soul-of-a-tree-is-the-secret-to-life-7aefb63537ff?source=friends_link&sk=e8137b8d17f7e2b35f2b499591a1d5fa